What was covered each week.
Week One. - Selfie
Lecture - The lecture this week explored; The module overview, an introduction to Social Media Production and how it shall be studied. We also looked at the co-teaching tasks which students perform in labs and tools to enhance them, such as Pechakusha.
Lab - The Selfie, started to look at the reasons for this phenomenon and personal views upon it. We also had a more thorough introduction to the co-teaching tasks and the module Wiki where work can be posted and viewed by all.
Week Two. - Selfie, 'social' in social Media
Lecture - "Well, how did we get here?"
This week the lecture explored the 'social' in social media, what is it and how has it developed? How to create emotional links between the products and people, a major selling technique. - Showed with the paper airplane, AIRBNB.
Advert was created linking vine and twitter.
Digital Storytelling.
Tim Berners Lee.
New Media = Digital Media.
New Media / Web 2.0
Why do/how do people participate.
Lab- Continued on work with Selfie.
Recieved feedback.
Week Three. - Social Media Producers.
Lecture - What is social Media Production?
Hipsters used as an example throughout.
Rorty and Jenkins quotes.
Who are the social producers?
Subcultural Analysis. - Celot, Bauman and Donkis, Beckett, Dewey, Goffman.
Lab - Explanation of coursework,.
Purpose of Social Media Production.
Preparation for real world.
Homework to explore points on different media.
Digital Identity.
Week Four. - Digital Literacies, culture.
Lecture - Digital Literacies and Participatory Culture.
Capable for what?
Tools for what?
The long revolution.
New Capabilities.
Attention.
Critical Capabilities.
Sociability
Producerly capabilities
Cultural Value.
High Vs Mass Vs Popular Vs Social Culture
Mass media
Pop culture
Social Media
Skeuomorphism.
How do we know we have the correct tools/what are they?
Literacies or capabilities?
What skills and capabilities do we need to be– Sociable; producers; attentive; critical
Lab - Blog posts/video reviewed
Discussion
Information on co-teaching tasks.
Week Five. -Spreadable Media
Lecture -Spreadable Media.
Spread flow chart.
Viral vs Social Media.
Stickiness - what is it? Effects - using website as example.
Unified vs Diversified experiences.
Pre-structured interactivity vs open ended participation.
Attracting and Holding vs motivating and facilitating sharing.
Meaning and Cultural Value
Critical Enterprise.
How to ask good questions.
Lab - Recap lecture
Look at own experience of what is shared ( spread) over social media
Discussion - worth/value, why do people share, family/friends or less personal links.
Networked culture.
Teaching and Learning Points.
Self Evaluation.
As I had no studied this module last year it was relatively new to me but I feel like I've gotten into the rhythm of it quite quickly and enjoy looking at the psychology and sociological reasoning behind some aspects.
What can I do differently to improve?
-Look at lab sheets before the lab to prepare
-Ensure I always follow up on things mentioned in labs
-Make more constructive lab notes in my notebook, so they are clearer when looking back
